ABOUT US

Brandon and Erin moved back to the Plum City area from Hartford, WI near Milwaukee in 2010. The job Brandon originally had when we moved back wasn't a good fit for him, and he started looking for something different. Bob and Doug Watkins were selling the locker, and it appealed to Brandon because it was a local, small business with opportunity to grow.
When they purchased JM Watkins, it was still very small, and much of the work was done with older equipment. Brandon and Erin have continually improved the equipment, and try to improve efficiency in many ways. The two things that have not, and will never change, are the original recipes from the Watkins', and their superior customer service possible.
Currently JM Watkins runs with 10 full-time employees (not counting Brandon or Erin), and 8 part-time employees.
The downtown location of JM Watkins was in a building built in 1901. It had been added onto, and remodeled several times over its lifetime, but it was beginning to show its age. Also, the limited footprint of the building prohibited any expansion, or any remodeling that would improve efficiency.
THE CLARE FAMILY
BRANDON + ERIN

BRANDON, ERIN, JORDAN + MASON CLARE
JM WATKINS
HISTORY
The original owners of JM Watkins Meats was Eldon + Phyllis Watkins. They started the business back in the 1940s and ran it within their family for 66 years. The Watkins family created a very loyal following of customers due to their quality products and generous contributions to the local community. When Brandon and Erin took over in 2013 their mission was to continue this historic tradition and with that work they have grown JM Watkins Meats into a larger brand new location.

THEN

NOW